100 Posts Later: What 100 Scientific Deep-Dives Taught Me About Skincare
When I published my very first article on this blog, I never imagined it would one day become 100 . At the beginning, my goal wasn't to create another skincare blog. It was to answer a question I kept asking myself: "Where does the science end—and where does the marketing begin?" The skincare industry is filled with bold claims, impressive percentages, and ingredients promoted as miracle solutions. But the more clinical papers I read, the more I realized that the answers were rarely found on the front of the label. So I started digging deeper—into cosmetic chemistry, formulation science, skin physiology, and published clinical research. One hundred articles later, here are the lessons that changed the way I think about skincare. 1. Marketing and Science Rarely Tell the Same Story One of the biggest lessons I've learned is that the percentage printed on a product rarely tells the whole story. A 10% serum doesn't automatically outperform a 2% formula . ...
